Windows Phone World / Microsoft’s giant marketing campaign in New-York

Microsoft’s giant marketing campaign in New-York

11 November 2011
by Etienne Froment

Keywords

advertising
marketing campaign
new-york
windows phone 7

Microsoft imagined a giant marketing campaign for the re-launch of Windows Phone 7 in New-York. The video of the full-event is now available on Youtube.

In addition to this giant Windows Phone 7 in the heart of the city, Microsoft created a series of events around the giant smartphone, such as a gig, a zombies fight, a giant giveaway and other entertaining events during the whole day to attract the attention of the media. The video is just below.

http://www.facebook.com/FreakinTwins Arnaud Alves

Superbe! WP ne peut que fonctionner :)